Saturday, 8 December 2012

OUGD405 Design process studio session.

In this session we got into our groups which we had been working in for our How too research briefs. During the session would would learn numerous ways i which we coud better our design process, for future use throughout this module. We would create a system for researching that we could always return to for future briefs and recognise where we may be going wrong so we could establish what needed to be improved and therefore create a plan. 

In our groups we made a list of 10 Reasons why research is important. 

- To get more information about the subject.
-Identifying your target audience.
- Finding things you wouldn't have considered before.
-Adds weight to your argument/ opinion, you can back up what you are saying.
- Identify where you are going wrong with your preconceived ideas about the subject.
- Helps to find the most appropriate solution to the problem. 
- Inspires more ideas, you can be constantly inspired/ secondary research.
- Makes you avoid tunnel vision/ considering other people apart form yourself.
- You can get different perspectives/ opinions on the subject.
- Creates a bank of information that you can always refer to even if you do not use all of your research for the brief you are researching for. It could br useful for other briefs and improves your general knowledge. 

We then listed- 10 Research methods you could use to give you a breadth of material:



- Going to the library and reading books.
- Taking photos so that you are gathering visuals yourself also providing you with original material.
- Disputing and collecting questionnaires to your target audience to discover opinions, which can be compiled into charts for example. 
-Watch films and documentaries for a more interactive research experience, gather screen shots and quotes from these. 
- Going to Galleries/Shows/Studios/Exhibitions to gather more of a first hand experience in research, also helps if you learn better or gather more information by interacting with a subject or environment. 
- Searching the internet, which is a huge bank of information for lots of information related to subject matter. Easy to use search engines as you are given a list of places to visit in relation to your subject matter.
- Taking notes at lectures in which you can recall and research into further.
- Collecting samples (Physical samples) objects in relation to subject matter, of which photos can be taken for further development. 
- Contacting professionals, people that have specific knowledge on your subject matter to find out more. This can be done by emailing, phoning and texting etc.

The next list we created was 10 lists of 5 resources that come from these 10 research methods.


When then came together as a class and listed the main resources that came from these research methods:

  • Statements
  • Facts
  • Statistics
  • Feedback
  • Analysis
  • Photographs (Images and Visual material)
  • Data
  • Information
  • Knowledge
  • Examples
  • Samples
  • Documents

Use this list to evaluate my current body of research. 
Evaluate the weight of these methods and this source material. 
Divide these via percentages.

Statements - used.
Facts - used.
Statistics - none.
Feedback - none.
Analysis - used.
Photographs - used.
Data - used.
Information - used.
Knowledge - used.
Examples - used.
Samples - none. 
Documents - none.

I have divided these by percentages in relation to my 3 design boards. i have not included Information when categorising as I believe all of the above list to be information, and information would have a percentage of 100%.

Statements - 5%
facts - 15%
Analysis - 10%
Photographs - 30%
Data - 20%
knowledge - 5%
Examples - 15%

I have found that I learn a lot more when interacting with an environment so I think that is why this research task has been so heavy with photographs, as when I am taking them am In the core of my research, experiencing it first hand. I have also given it a weighting of 30% because It had taken up a whole of one of my design boards (primary research). In future I would say this could be less and then I could get more primary research from places such as feedback. Actually talking to people, and getting their response. 
I would also say that there should be an equal amount of facts, statistics and examples thus really creating a good body of research in which you can use to be the back bone of your work. 

I would say that I definitely need to get feedback to improve my work.

Feedback -15%
Photographs -15%

An equal amount of Facts, statistics, examples and samples. 

Facts -10%
Statistics -10%
Examples -10%
Samples -10%

Analysis is good use use to see if your research is appropriate and effective, necessary when presenting people with facts and data etc. Knowledge could be different depending on any brief. But I prefer to use new information that I have found because I am more certain that it is is correct. I find myself Hardly ever using documents as i feel this is quite an archaic way to work.

Analysis -10%
Data -10%
Knowledge- 5%
Documents -5%

List 10 ways in which we could improve as a group the research process and the product of these:

Questionnaire - ask the right target audience and ask more people to gain a wider range of information.

Internet: use advanced search option and be as specific as possible when using a search engine. try to get a wide variety of different media such as articles, videos etc to gain a wider range of information from different sources.


Library, and the information we gain from reading books: Go more often, And read books more thoroughrally instead of scanning to get the best of of them and absorb more information.

Physical: Read the information inside each of the leaflets and hand outs and collect only the most relevant ones instead of collecting an assortment of everything, refining the collection.

Professionals: Have a set of questions to ask, research into their background to use as a base them off.


films & documentaries: Research into finding relevant films//documentaries with a variety of approaches and contents. Take notes when watching them of any relevant information and further research which could come from them.

Photographs: before going to take any photographs consider what sort of images you would like to take and which would be most helpful, and a good basis for research//design. Try and take a variety of photographs of different content and in different environments to produce a larger, wider body of work.


Go to more exhibitions: Visit both specific and more general exhibitions to broaden your imagination. Take a camera to record anything you need to record, so that you are not trying to recall information from memory. Take leaflets with relevant information and really take the time to explore exhibitions/ shows instead of rushing, as one of the best ways we learn is by doing.








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