Tuesday 12 November 2013

OUGD504: Group crits 1 and 2. 5th and 12th of November.

For both of the group crits I chose to talk about the print brief as both times this is the project that I felt i needed more feedback with, especially because my peers are essentially, my audience, and therefore, any feedback from them is valuable. 

Group crit peer only - 5th November.
Feedback:

- Strong concept.
- Have you thought about binding? A lot of recipe books are hard back or spiral bound - keeps it strong and durable.
- Could be glossy/laminated. 

- I think a serious tone of voice will work best for this idea, however when experimenting people may just want to have fun. 

- Very focused on the actual processes.
- Maybe include something about vital considerations such as colour/ format. 
- Well thought out concept.

- Consider stock.
- Consider where it is going to be distributed.

- Laminate stock?
- Binding: Wire binding would be easier to have around the print room. 

- Very helpful concept - It would be something i'd use. 
- Would prefer a light hearted instruction so it is friendly but professional.
- Consider making a stand for the print book so it can be by your side open at the right page when making your 'recipe'.

- Well informed content.
- Do contextual research into recipe books: stock etc.
- Binding methods? Spiral could be most appropriate. 

- Strong concept, will solve outlined problems. 
- Presenting further information in an illustrative way is an effective idea and relevant to audience. 
- Keep formal tone of voice. 
- Think of a portable size.


Group crit with Phil - 12th November. 

In todays crit, I explained my concept, which typically as a summary, is everything that can be seen on my blog so far. 

- Print recipe book. 
- Recipe and example of print in form of typographic poster which gives a fact about the print process opposite. 
- Examples of formats/ page layouts. 
- Examples of all the print processes I have tried (six).
- illustrations of all equipment needed for every process. 
- Page sizes - appropriate for portability. 
- Talked about appropriate instructions - simple for users who have previously learnt at inductions but need reminding. 

My feedback:

Strengths:
- Clearly worked hard doing all different print processes. 
- Solid concept and clear audience. 
- Appropriate for audience (tone of voice and simple instructions)

Areas of improvement:

- Think about the stock of your book? Ink gets everywhere in the print rooms, how will you solve this problem, ensure that the book is not ruined during its function. 
- Make a structure: make a skeleton of every page that will be in the book to organise both your mind and your project. 
- How will the book stay consistent?
consider how stock and choise of colour/fonts can create consistency within the mist of all the print processes you want to include.

Considerations:

- Aswell as considering what stock will work best for factors such as ink spillages, what ONE stock will work best when carrying out all of the print processes eg, find a stock that will work as well for embossing as it does for screen print etc. 
- Consistency: make sure there is a consistent layout that works for all the recipes to keep consistency. 
- Typographic posters: In order to fulfil ultimate amounts of consistency consider the colours of the typographic posters. create a running theme? Use only black, white and metallic? for those processes where it is available such as screen print, lino print and foiling. Using only these 3 colours will mean that the typographic posters will not challenge the colours in the soft focus photography on the opposite pages. 

Action Plan/ What I am going to do:

- Create a skeleton of my book so I know what pages need to be designed and how many pages need to be designed. 
- Get someone to follow my instructions before I do it to see if I have written enough/ too much/ appropriate information. 
- Take photographs in the print room to create a stock collection of photos ready to in put into the print page layouts. 
- Look at binding: Decide what binding to do, look for binding opportunities that allow a book to lay flat on a desk when open. 
- Look into ink resistant stock? Priyesh had been to a professional printers and came back with an example of static printing, in which people are able to peel away a print and then reapply it to a surface. The static print can be peeled away and stuck onto any surface eg. a wall and then put back. Harrison suggested this could be a good idea for avoiding any ink transfer. The student could peel away the instructions stick them onto a wall next to where they are working, and then re-apply the instructions back into the book once finished. 
I could also look at ways in which you could make paper hydrophobic, once it has been printed on. 






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